- Company Vision
Feeling like you lost your original purpose? Employees don't seem like they care as much as you do? Even if just opening a new salon or spa, it's important to have a clear vision, purpose & strategy for why you, your employees, your clients, or anyone else should care about your business.
- Logo / Brand Development
Feel like the logo you have looks like a cheap version of something that came out of Kinko's in the 80's? Customers see that and come to the same conclusion, only about your stylist skills. Bring your visual identity to the present.
- Product Line Selection
Lost as to which product lines are aimed at which audience? Let's make sure that the right products are on your shelves (and leaving quickly).
- Software Recommendation
Ok, so you've finally realized that paper book is bad for business and belongs in a museum. But which computer software to replace it with? We help you figure out what’s best for YOUR needs.
- Employment & State Board Laws
From employee manuals to compensation plans, our employment law experts help you navigate the convoluted waters of state board requirements and laws to make sure you stay out of trouble. What you don’t know might hurt you.
- Gift & Loyalty Programs
Looking for a way to retain more clients, reward those who refer new ones, and many other innovative marketing vehicles? We not only make it easy, but we make it affordable as well.
- Retail Therapy
Wondering why your products don't sell? Employees shy about doing a "hard sell"? There are solutions to these problems. We help you create processes that ensure that customers WANT to buy your products.
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- Receptionist Bootcamp
The reception desk is a client's first and last contact with your salon or spa. Bad manners or procedures will drive clients away. Good ones make them come back and buy products. Turn your front desk into a profit center.
- Brainstorm Marketing
Need to stand out from the crowd of salon and spa ads or just plain ran out of ideas? Get some new ideas on how to reach (and keep) new clients.
- Sexy Web Sites
Need to step up from those cheap "do-it-yourself" website kits? Customers do associate how you present yourself to how you perform services. Take control of your image on the web, keep it fresh more easily, and make it look like the pro that you are.
- Online Marketing
You've got a good website going, now you need people to go there. That's where search engines like Google come in: Because that’s how most everyone ( o.k., alright, yes..everyone) will find you.
- Press Relations
Spending thousands on print ads and you don't feel anyone sees them? There's a better way: Get in the eye of the news media and you be in the paper or magazines -- and for free, no less.
- Salon Radio
Want to turn the background music into a sales tool? Turn up the profits (and the fun) with in-salon jingles and advertising.
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- Recruitment and Hiring
Stumped as how to get new staff? Don't have time to lengthy interviews and searches? We'll teach you to hire the best and dump the rest!
- Employee Relations
Afraid that your staff will just walk out on you soon? Be loved. Let's develop company policies, procedures, and programs that create a truly enjoyable environment where your employees look forward to coming to every morning.
- Employee Orientation
Do you keep losing the new employees? Want to get them started on the right foot? We help you effectively integrate the "new" employee with your salon or spa's culture.
- Salary and Benefits
What should be fair compensation? Don’t give away the farm! We help you design an employee salary & benefits plan that works for everyone.
- Staff Motivation and Training
Does your staff seem to not care as much as you do? Let's face it, they never will, but they should care at least a little more than they do now. We can work with you to find out what's lacking and help motivate them. Happier employees means more productive employees.
- Staff Training and Development
Does everyone seem to do everything their own way, creating confusion for clients and everyone else? Invest in devising procedures everyone agrees on.
- Industry Contacts
Because well, yes, we do know almost everyone. If you need an industry contact, we probably know them. That's one of the benefits of being a Salon Geek client.
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